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September 22, 2025 - 6:42 AM

Snap Map Hits 400 Million Monthly Users as Social Discovery Grows

Snapchat has announced that Snap Map now has over 400 million people using it every month. 
This update marks a new step for one of the platform’s most popular features, which has become a major part of how users connect on the app.
Snap Map was first introduced in 2017 as a way for users to share their location with friends and view public content from around the world.
Since then, it has grown to offer more tools that let users explore their surroundings, find local places to visit, and see what’s happening nearby.
Snapchat has been gradually improving the feature over the years. Last year, it added something called “Footsteps” that allows people to track where they’ve been.
The company also added “Promoted Places,” which helps users find new spots, while giving businesses a way to show their locations to the public.
These updates have made Snap Map not just a way to see where friends are, but also a guide to real-world exploration.
With this latest user growth, Snap Map continues to stand out from competitors like Instagram and TikTok, which don’t currently offer a similar live map experience.
However, there are signs that Instagram is testing a map feature that could mirror Snap Map’s approach.
Snapchat’s steady updates and growing user interest show that Snap Map remains a strong part of its app.
Many people rely on it to stay close to their friends and find interesting places around them, making it a useful tool in their daily lives.
Doris Israel Ijeoma
Doris Israel Ijeoma
Doris Israel Ijeoma is a graduate of the Nigerian Institute of Journalism, Lagos. She writes Tech, Political, Business and Entertainment Articles. dorisisrael5@gmail.com
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