Today more than ever, people are exercising their freedom of expression maximally. This accounts for aggressive engagement with social networking sites. Little wonder, whenever there is an apparent abuse of human rights and other social crimes, citizens who have constituted themselves into citizen journalists take to platforms such as Twitter, Facebook, WhatsApp and Instagram to condemn such and demand for justice. Additionally, in the years past, the use of social media has gone beyond personal usage and has contributed towards making citizens create awareness to people all over the world and demand for justice where injustices prevail. The saying goes, “If you…
Author: Malachy Wache
It is believed that social media came into existence to reinforce traditional social groups such as family, peer group and also correct artificial divisions created in the society. To be sure, social media helps us to reconnect, rediscover and assist one another better. This is obvious from the unprecedented increase of users over the years. Hayazi (2019) agrees that social networking affords users the opportunity to express their thoughts and get insights into other people’s lives despite being in another location. All these take place in the comfort of our homes. It makes us feel connected, heard and creates an…
A popular Nigerian Comedian was once asked how he feels when he cracks jokes and no one laughs or claps in return and he said: “It throws one off balance and is never encouraging.” This kind of feeling is not different from what happens to someone who shares information on a certain social media platform without corresponding feedback. To be sure, feedback plays a fundamental role in the communication process. It completes the cycle of communication since communication is a continuous process. For Susan E. DeFrazo a blogger, the term feedback is used to describe useful information or criticism about…
The advent of social media has brought about an increasing innovative power of social media that even the avid cynic cannot but acknowledge. Currently, erstwhile fears that the new technology would likely replace the rich culture of human interaction, as well as the sense of belonging in the physical world, seemed doused. The emerging navigation within virtual space and its continuous usage has provided the opportunity to explore man’s creative genius. Social media comes in many different flavours. Thankfully, avid consumers of media content or converts to social media-use are growing exponentially. For instance, in the field of social marketing,…
The emergence of social media in contemporary society has made the exchange of information accessible. Thanks to the Internet, the use of social networking sites keeps growing exponentially daily. Experts on Social Media Strategy like Dave Chaffey disclose that social media users are now spending an average of 2 hours and 24 minutes per day in multi-networking across an average of 8 social networks and messaging applications. He further revealed that at the beginning of 2020, more than 4.5 billion people were using the internet. With this analysis, it is projected that nearly 60 per cent of the world’s total…
As a communication medium, Social media is relatively a new technology which emerged about a decade ago. Despite its seeming novelty, this form of digital engagement has revolutionized the way we interact, engage in relationships, learn and generate and share knowledge. It is in this age of social media that Coronavirus disease also known as COVID-19 broke out becoming a global concern. Sadly, it is spreading at an alarming rate. Little did we know that what started in far away Wuhan, China on 31st December 2019 will eventually reach our doorsteps causing anxiety and distress. Truth is, the virus is…
