Jumia technologies has revealed plans to halt its food delivery services by the end of December 2023.
The E-commerce platform will also terminate services across other African countries to include Nigeria, Kenya, Morocco, Ivory Coast Tunisia Uganda and Algeria.
The Company’s CEO, Francis Dufay, made this known on Wednesday 13th December 2023. He said that the company will now refocus on its core physical goods business and payment platforms.
Dufay stated that the company will focus on physical goods business where where it realize that there’s huge potential for growth, with a path to profit making.
The company’s CEO said that it was incumbent on them to take the right decision and fully focus on management, there teams, and capital resources adding that in the current context, it means exiting a business line, which it believes does not offer the same upside potential-food delivery market.
Explaining further, the Company’s boss noted that a number of employees at Jumia Food will transition to the core physical goods segment.
This exit is coming days after another major player in the E-commerce platform, Bolt Food also announced its withdrawal from Nigeria and South Africa, citing harsh economic realities of the African food delivery market.
