Former U.S. President Donald Trump has unveiled a new cryptocurrency platform called “World Liberty Financial,” in collaboration with his sons and several entrepreneurs.
The launch took place on Monday, following an apparent assassination attempt on Trump the previous day at his West Palm Beach golf club.
Although the online presentation lasted two hours, few details about the platform were disclosed. It was revealed that users would be able to buy digital tokens, granting them voting rights in the platform’s governance.
“World Liberty Financial” will operate using decentralized finance (DeFi) technology, which allows transactions without the need for intermediaries like banks.
The platform will offer financial services, enabling users to lend or borrow cryptocurrencies, akin to other DeFi platforms such as Aave. It will primarily use stablecoins—cryptocurrencies backed by traditional currencies like the U.S. dollar—to mitigate the volatility often associated with digital assets.
 The governance model of the platform will see 63% of tokens sold to the public, with the rest allocated to the founding team and other rewards.
Despite previously being critical of cryptocurrencies, calling them a scam, Trump has now shifted his stance and positioned himself as a “pro-bitcoin president,” contrasting himself with the Biden administration’s regulatory approach.
No official launch date for “World Liberty Financial” has been provided.
